Brunch Goals & Some Of My favorites In Charleston, SC.

Ah, brunch — the most sacred of weekend rituals. It’s more than just a meal; it’s a full sensory experience, a social sport, and for some of us, a spiritual practice. As an someone who knows a lot about design, I can assure you that the magic of a great brunch spot isn’t just in the avocado toast (though that helps and I’ll talk about it later) but in the ambiance that makes you want to stay for “just one more mimosa.” It’s a haven, a mood, a perfectly curated slice of weekend bliss. Working in the design industry for decades , I can tell you that it’s the thoughtful layering of colors, textures, and light that makes a place unforgettable — but as a woman who loves brunch, I can confirm that the real magic lies in the feeling it gives you. The right brunch spot makes you want to stay a little longer, laugh a little louder, and maybe, just maybe, order another round.

First impressions matter. The moment you step through the door, a great brunch spot wraps you in a warm hug of natural light and the soft hum of indie folk music. Women love a place that nails the lighting — natural light, soft and diffused, is the unofficial Instagram filter of life. Bonus points for an abundance of plants, because nothing says “I have my life together” like eating beneath a canopy of fiddle leaf figs.

Here is a photo of one of my favorite brunch spots in Charleston, SC called The Select. This brunch restaurant has a stunning, vibrant design that feels both cozy and luxurious. The most striking feature is the ceiling, which is covered in a lush canopy of cascading faux flowers in shades of pink, purple, red, white, and green. This creates a dreamy, garden-like atmosphere and draws the eye upward, making the space feel immersive and enchanting. Hanging from the floral ceiling are large, spherical pendant lights with a soft, warm glow. The bar area is sleek and sophisticated, with a polished stainless steel countertop that reflects the ambient light beautifully. Overall, the design blends natural elements with refined finishes, creating a whimsical, inviting environment perfect for brunching in style.

Seating is key. Plush banquettes or quirky mismatched chairs add personality and provide the perfect perch for long chats. After all, brunch is where secrets are spilled and life decisions are made — your seat should support you through every laugh and dramatic gasp. Communal tables with chic centerpiece arrangements invite new friendships (or at least a polite head nod when you both order the same lavender latte).

Don’t even get me started on the bathrooms. A brunch spot with a photo-worthy restroom is the ultimate flex. A bold wallpaper moment, unexpected art, and mood lighting can turn a simple touch-up into a luxurious experience. It’s the place where women go to rally, regroup, and occasionally hold emergency life-coaching sessions.

Of course, no perfect brunch is complete without the right acoustics. A soft buzz of conversation, the clink of glasses, and a playlist that seamlessly blends old-school soul and indie pop ensures the vibe is just right. Bonus points if they have an outdoor patio with twinkling string lights and cozy blankets for chillier mornings. I am a particular fan of Lillian’s Petite Market & Eatery in Chareston, SC for their outdoor live music. I highly recommend you give them a shot. I’m also a fan of The Select for their weekly live music and ladies night entertainment and drink specials on Thursday evenings.

Did I forget to mention cocktails? Brunch cocktails are like liquid sunshine in a glass — bright, bold, and full of personality. Take the mimosa, for example: it’s basically a fizzy love letter to orange juice, making you feel fancy while still getting your vitamin C. Then there’s the Bloody Mary, which is less of a drink and more of a meal, decked out with olives, celery, and sometimes a whole buffet skewer on top. Don’t forget the frosé — a slushy swirl of pink perfection that screams “main character energy.” Women love these drinks because they’re playful, Instagram-worthy, and the perfect sidekick for gossip and giggles with the girls. Plus, sipping a glittery, fruit-garnished cocktail at noon just feels like you’ve hacked adulthood in the best way possible.